Jiye Jiye Pakistan?

Our brothers in Pakistans get sadistic pleasure in naming their missiles after the invaders from Afghanistan. The missiles are usually called Ghaznavi, Ghori, etc. Names that sent Punjab, Sindh and surrounding areas of the Indian subcontinent shivering with fright because of their brutality. After all, they were battle hardened Afghan and Central Asians descending from the world's roughest neighbourhood.

However, most of the places these people attacked are in what is now Pakistan. And when a new generation of battle hardened men are descending from the mountains, isn't it time for the Punjabis and Sindhis who run that country to rename their missiles or will they just surrender and claim how prophetic their naming skills are?   

Chicks dig my ride

"Chicks dig my ride" says the t-shirt of a bicycle enthusiast at Lalbagh. He wants to make cycling cool and decides to spread the message among the health conscious at Lalbagh . But a rude, high-decibel uncle has a problem. He gives us a lesson on how to communicate a slogan.  

When you coin a slogan, it can flip both ways. It helps to keep the target audience in mind and the place where it is communicated. Or this could happen to you.  

Video source: Rohan Kini's Youtube.com  page

Please pay attention to the reaction and soundbites (in Kannada)  from the onlookers.

Also. Why do Bangaloreans raise their hands and voices all the time? Like Dr. Rajkumar once asked: Bisiusiru eke?

Pink Chuddies

To find out why it's called Pink Chuddies, click here.

VI th

I have been tagged by Chethana and Diti to:  

-  Pick the 6th picture from your 6th photo folder. 

- Tell the story around it. 

- Pass it on to 6 other people you like.

Picture:

I have a daily photoblog where I post a picture of Bangalore streets. I usually take a different route to work everyday. Usually though Shivajinagar or City Market. As I was passing the beef market, I saw that the kites that hover over the market were excited and flying around. And as I usually do, I clicked it. 

I'm tagging Just Jo, Sanjukta Basu, Amulya, Aloke Toonfactory, Tanuja Goyal and Shambollic.

 

Slogan Festival

BJP's LK Advani - He's going to become the unlikely messiah for online advertising India. You couldn't have missed it online - the sloganfest on LK Advani's website. Here's a list of some of the slogans on the landing page. 

- LK ADvani - For a strong propserous and self confident India. 

- Ek Kaam Desh Ke Naam.
- A lifetime of service to the nation.
- Ek kaam, desh ka naam.  
- Let's make hunger history.
- Quality education for every Indian.
- Har haath ko kaam. Har kheth ko paani. 
- Netaji fought for swaraj. We should strive for Su-raj.

- Tum humein samarthan do; hum tumhe sushaasan denge! 

Moving beyond the slogans, this campaign is surely going to make brand managers look at online advertising seriously. 

Save the planet

Hard Rock Cafe - Save the planet. WTF?

Guilt

Party without guilt. All you need is a picture of the people who died in Mumbai strung up outside the venue. 

Stateless Players

Now that's one more name to the list. 

The night sky over Karnataka

10,000-Hour Rule

From Outliers: Malcolm Gladwell's Success Story

"The most obvious candidate for memification in Outliersis a little gem Gladwell calls the 10,000-Hour Rule. Studies suggest that the key to success in any field has nothing to do with talent. It's simply practice, 10,000 hours of it — 20 hours a week for 10 years."

Unity in Biodiversity

Mapping India's biodiversity is a mammoth task. But now, we have technology to rescue us. Here's a portal that brings together several stake holders who have the data and use the data to map our diversity. And the good news. You can sign up and become a contributor. Log on to www.indiabiodiversity.org now.

Lal Salaam (Red Salute)

NH212. Sultan Battery, Waynad Dist., Kerala

It's not the alcohol...

Location: NH47, Palghat, Kerala

Rain or shine....

Alleppey

Gateway to change

Finally. People are asking questions.

Lead India

The hunt is on, for last year's winner.